A Sense of Wine

A Sense of Wine is Wine Sense's journal of new products, techniques and behind the scenes info for those who love to make wine. The authors are the Wine Sense staff. You will be familiar with them as the friendly faces that serve you whenever you stop by one of the stores. Join us as we share our insights on new procucts, advice and our experiences. Please feel free to comment on any posts- we look forward to your input!

October 2011


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Made Easy!

To Label or Not to Label?

October 14, 2011

That question is now a lot easier!

There was a time when removing your wine bottle labels meant soaking your bottles and peeling or scraping labels off.

Gone are those days! Today’s wine labels are not only more professional looking, they come off by simply peeling them off when dry. That’s right- no soaking required! In fact, soaking the new labels can actually makes them harder to remove.

All of the Wine Label stock that Wine Sense carries are ‘peel and stick’ to apply and ‘peel off dry’ to remove. Originally the peel off labels first started showing up with our Selection Limited Edition wines and then in our stores with our MacDay Custom Label systems (30 custom labels while you wait for only $6.99). Then some of our regular stock, branded labels (World Vineyard and Selection International) were being on printed on plastic labels which simply peeled off. And now ALL of our labels plastic or paper now peel off by simply grabbing the corner of the label and pulling.

So when you empty a bottle of wine- simply peel of the label, rinse out the bottle and the bottle is ready for an easy cleaning/sanitizing and of course… re-fillling!

You can now put a label on your bottle and have a great presence on the table when you serve your wine or give it as a gift! And of course no more guessing which wine is which in your wine rack…


Bruce, Manager (Wine Sense- Pembina Hwy)

Filed under: General by WineSense

2 responses to “To Label or Not to Label?”

  1. Don Rogalsky says:

    Hi Bruce,

    I have a question about labels. It seems that many are “portrait” style as opposed to “landscape” style, meaning they do not fit well on burgundy bottles. Like most home vintners, I collect bottles from everywhere, and a good many are the burgundy type. Do you have labels that will accommodate me?


    Don Rogalsky

    • WineSense says:

      Hi Don,

      Most wine labels are oriented based on the type of wine. Labels for Bordeaux style wines are usually portrait and Burgundy labels are landscape. Having said that however- it seems that modern style is taking over tradition and it becomes a little more hit and miss. It is basically up to the designer that designs the labels for the kits and it seems more often than not that they are portrait. We do have the MacDay custom label system that has some labels that can go landscape or portrait if you are interested in the landscape option.


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